The Trump Organization on Monday unveiled a mobile phone plan and a $499 smartphone that is set to launch in September.
The new service, Trump Mobile, will offer a $47.45-per-month plan that includes unlimited talk, text and data, as well as roadside assistance and a “Telehealth and Pharmacy Benefit,” according to its website.
The company, owned by President Donald Trump, also announced it will sell a “T1” smartphone, which appears to feature a gold-colored metal case etched with an American flag.
Both the name of the wireless service — “The 47 Plan” — and its monthly price are references to Trump, who was the 45th U.S. president during his first term in office and is now serving as the 47th.
A screenshot on the website of the upcoming phone, meanwhile, displays Trump’s campaign slogan, “Make America Great Again.”
“Trump Mobile, its products and services are not designed, developed, manufactured, distributed or sold by The Trump Organization or any of their respective affiliates or principals,” the bottom of the website reads.
The 47 Plan appears to be more expensive than similar plans from established carriers. For instance, Visible, Verizon’s budget-friendly offering, sells an unlimited talk, text, data and hotspot plan for $25 per month, while Mint Mobile’s 12-month unlimited plan costs $30 monthly.
The Trump Mobile site boasts that its plan offers the “same coverage as the 3 nationwide phone service carriers” and that it supports a U.S.-based customer service call center.
The Trump Mobile website says its T1 phone runs on Android 15 and features a 6.8-inch AMOLED screen with a 16-megapixel selfie camera. Its other specs include 12 gigabytes of RAM and 256 gigabytes of internal storage, as well as a 50-megapixel main camera.
